Have you heard of the rising trend of boutique hotels? Just like clothing boutiques, the lodging versions of stores that are small, unique, and stylish seek to distinguish themselves from run-of-the-mill chain and branded hotels whose names are familiar in almost every worldly destination. And, slowly but surely, these differentiated vacation destinations are revolutionizing the hospitality landscape with their eccentric vibes, individuality, and high quality of services.
But what exactly defines a boutique hotel? Pegging down a precise definition may be a bit tricky due to the uniqueness of each establishment, but there are a few distinguishing factors that can help you know when you’ve found yourself in one, or what is expected when working in one as a hospitality professional. To find out what these are, keep reading!
Boutique Hotels Seek to Provide Their Guests With a Memorable Visual Experience
In boutique hotels, immense thought is often put into every single visual detail, right from the architectural elements to the color and design of the soap dishes. This is because one of the aims of boutique hoteliers is to create a fully immersive and memorable visual experience.
To provide guests with the highest level of visual luxury, boutique hotels seek to dress to impress, and also to raise eyebrows. Often this means sourcing designer furnishings of high-quality materials and implementing unconventional decor elements in a unique overall design that aims to embody a sense of novelty or historical charm.
Students in hospitality school may even come across boutiques hotels with designs which revolve around a theme such as art, sports, or movies. A thematic design could also entail individually styled rooms according to various sub-themes, thus providing guests with the opportunity to have a different experience during each stay.
Local Connection is an Inseparable Aspect of All That Boutique Hotels Offer
Boutique hotels really aim to integrate a certain experience into the accommodation services they provide, and connecting their amenities to their locales is one of the ways they accomplish this. Whereas large chain hotels tend to be quite similar to each other in each of their locations and generally adopt neutral styles, boutique hotels seek to enhance their originality by emphasizing local culture and experiences.
In fact, staying at a boutique hotel can be seen as a great way to dive into local culture and sample the work of a destination’s artisans. Cultural aspects are often implemented into the decor of a boutique hotel and its services, including the food on offer.
When dining at a boutique hotel, guests will often have the opportunity to sample dishes made from locally-sourced ingredients which have been selected with the same immense attention to detail that characterizes the accommodation establishments themselves.
Impeccable Hospitality Training Can Be Seen in the Top Service that Boutique Hotels Offer
Striving to offer as personalized a service as possible is something boutique hotels are known for, which hospitality program graduates will know can make a big difference in a guest’s experience. Hotel staff will go out of their way to know what their guests might need well in advance, even possibly inquiring as to personal pillow firmness preferences prior to a guest’s arrival.
The personalization which lies at the core of their business models is what contributes to the palpable synergy between all of the elements that make a boutique hotel a boutique hotel. All in all, it’s the finishing touch to an ambiance that makes it apparent that you have found yourself in a truly unique destination.
Do you dream of working at a boutique hotel?
Explore the hospitality training program offered by Canadian Tourism College!